The Brand Tree

BUILDING AN ORCHARD – PARTNERING & SCALING

How to create many fruit trees. How clone yourself? Creating passive income streams,  products that perpetuate selves while you sleep. There are many forms of leverage: Speaking, publishing, selling courses, training trainers, creating new businesses,  developing partnerships, affiliates, etc. All belong in the last category of leveraging. 

Orchard …the complete image beginning with the soul seed sprouting into earth growing to a tree, feeding others with the content fruit that entices them, pollinating the social sphere, covering earth with orchard of goodness.

That is the resonant brand tree story.. 

The power of affiliates

List-building, social media marketing, speaker/sponsor outreach, video and course development, etc.

Brand strategy architecture

Identification of all necessary participants, vendors, contractors and audiences – internal and external – required for successful execution of the plan.

TRAINING FRUIT FARMERS –  TRIBES 

Building your tribe

Social and community management

Search engine marketing

 PR, influencers and evangelists

SPEAKING AND INTERVIEWS – 

Speaking out!

Speaking guidelines Organising your talking points

How to represent your brand. 

THE BIG PICTURE – GARDEN PLANET STEWARDSHIP

Sustainable Growth

What’s next?…..